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WRITING to the agent en- trusted with the purchasing of the stores for the forth- coming Imperial Trans-Antarctic Expedition, Sir Ernest Shackleton Uses these words I consider the ques- < tion of the concen- if trated beef supply is most important- I it must be Bovril r For the first time in the history of Antarctic exploration, Sir Ernest Shackleton will undertake an ex- pedition where there will be no food depots for the return journey. The party must entirely and absolutely rely upon the food they carry with them. 1 Therefore every ounce of food must be of the maximum food value, and every ounce must yield up its maxi- mum nourishment to the men who carry it. Men who trust their lives to their food take no risks, and Sir Ernest Shackleton, planning this expedition with as intimate a knowledge of stores as of ice and snow, has recognised the scientifically proved value of Bovril. Bovril is the food which has been proved by independent scientific investigation to possess a body-building power equal to from 10 to 20 times the amount taken. This was found to be due partly to its own high food value and partly to its remarkable powers of assisting the assimilation of other food. The investigation which established this unique power of Bovril was carried out by one of the foremost physiologists of the Kingdom on behalf of a Government Department, and the results obtained applied to Bovril < and Bovril alone. That Is why Sir Ernest I Shackleton writes: it must be Bovril" • -■ —u"

1."■■= ^ " SET UPON,99

t LONDON'S PLIGHT;I

IDEPORTED! Q -

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JACK JOHNSON.

TWENTY-NINE -SACKS.I

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BABY OVER BRIDGE

LADY LLEWELYNI

THEFT OF FOWLS..I

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"SOMETHING IN THE AIREto .———..———.

"STtLL MOST ANXtOUS."

RHEUMATISM'S CAUSE.

- - - .ABOUT A DONKEY.

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SWANS' RE-PLAY AT OSWESTRY.

I GLAMORGAN V. SOMERSET.

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FIBS BEGAN TO ITCH AND BURN…

NEATH MYSTERY. *J!

HOW I RUBBED AWAY A STONE…

SUFFRAGETTES AND, PRIMATE.…

LONDON FLAT SCENEJ

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